Using Brand Power to Activate Young Voters
Campaigns for social change and consumer brands are often reluctant bedfellows but Jo Hobbs and Maddie Smith are big believers in corporate matchmaking. Hobbs is…
Andrew Cave is a British business journalist who has written for The Daily Telegraph for 24 years in London and New York, rising to be Associate City Editor before switching to freelance writing in 2005. He also penned columns for Forbes Magazine for six years and has written five books on leadership and management.
Campaigns for social change and consumer brands are often reluctant bedfellows but Jo Hobbs and Maddie Smith are big believers in corporate matchmaking. Hobbs is…
Liam Black has an ambitious – some would say utopian – idea. Put 3,000 social policy makers together with climate change activists, human rights lawyers,…